Branding for Lida Flowers
Lida, a flower shop aiming for elegance and trendiness, sought a brand identity that reflected these qualities.
Service
Branding and Visual Identity Design
Client
Lida Flowers
Industry
Flower shop
Understanding the Vision
Lida Flower Shop sought a sophisticated and contemporary brand identity to align with its upscale offerings.
Our Process
We meticulously crafted a logo and designed bespoke patterns for flower wrapping and packaging, meticulously selecting a color palette of blue for the logo and pinkish orange accents against a light beige backdrop. This combination exuded luxury and modernity while maintaining an air of sophistication.
Impact
The refined branding elevated Lida Flower Shop’s image, establishing it as a premier choice for high-end floral products. The cohesive visual identity resonated with the target audience, driving increased engagement and brand loyalty.
